Tariq Ashraf is a Principal at Roland Berger’s Paris office.

He has worked with tier-1 telecoms operators, media and digital companies, on topics spanning from corporate as well as business strategy, B2C and B2B strategic marketing to digital transformation.

He has strong expertise on top-line performance improvement and operational efficiency across TMT companies.

Tariq also brings operational experience as he led the turnaround of a Middle Eastern telecoms operator business unit.

He has worked in the United Kingdom, Europe, North America, North/South Africa as well as in the GCC region.

Tariq graduated from EM Lyon business school and has a chartered accounting diploma.